A central reason for doing Daily Grommet is to help the “good guys” win. Our vision has always included helping the Grommets to really get lift-off–because of the power of our community and story distribution. We really do believe we can harness Oprah-like power and reach, some day. We’re on our way. Here’s a roundup [...]
Archive for the ‘Social Media’ Category
Great things are happening to the Grommets
Posted in Citizen Commerce, Entrepreneurs, Social Media, tagged Arghand Cooperative, Blush Topless Undershirts, FoodShouldTasteGood, Jill-able, Laundry Tree SoapNuts, Living Proof, Maine Flame, Pacific Shaving, Pearl's Premium, Times Square Mirror, True Body, Twist Cleaning Products, Yahoo! Shine on September 5, 2009 | 3 Comments »
Five ways to be a human at a distance
Posted in American culture, Social Media, tagged B Designs, Chris Brogan, Jackie Kennedy, Karen Battles on August 4, 2009 | 1 Comment »
The social media maven Chris Brogan sent out a newsletter yesterday that was jam packed with good advice. His section on “Five ways to be a human at a distance” held a surprising point. I’ve heard he’s very appealing, but I thought he might be all about sending warm pixels. However, he actually wrote: [...]
Twist as gifts – Yippee! Yippee! Yippee!
Posted in Citizen Commerce, Entrepreneurs, Social Media, tagged Twist on August 3, 2009 | Leave a Comment »
The above title of this post is lifted straight from an email subject line. Patti sent it around to the whole team last week. She was letting everyone know about something wonderful that happened with one of the Grommets. It was the Twist Clean Bundle, a wonderfully effective set of green cleaning “tools”. Twist Clean [...]
Bringing Jesse out from behind the camera….
Posted in Entrepreneurs, Social Media, tagged coBRANDit, Jesse Buckley, Pacific Shaving, Stan Ades on April 14, 2009 | Leave a Comment »
We’re trying to get out in the field more frequently, in our videos, to show how we test our our Grommets. I like this shaving demonstration video, for that reason. FYI, the man in the mirror is Jesse Buckley, who is normally behind the camera shooting our videos. His excellent video production and distribution company, [...]
Bye-bye to buy buy
Posted in American culture, e-commerce, Social Media, tagged Economist, thoughtful consumption on April 6, 2009 | 1 Comment »
The Economist recently published a piece predicting permanent changes in consumer buying behavior. Mindless consumption is out. Thoughtful purchases are in. As a product designer, I think that’s great. I’m all for people being more demanding of the stuff they buy. But what is a great product producer to do, to get his or [...]
Nantucket Conference…worth a thought
Posted in Entrepreneurs, Social Media, Start-ups, tagged Nantucket Conference on March 28, 2009 | Leave a Comment »
This is the 10th year for the Nantucket Conference. It’s the New England go-to conference for investors, entrepreneurs, and tech execs. Last year was my first time at the conference. It was a big decision for me to go because I bankrolled it myself and had no income at the time! It turned out to [...]
You can’t pay for this stuff
Posted in Social Media on January 15, 2009 | Leave a Comment »
You probably never heard of Swistle. But if you’re one of the 31 million American women who participates in blogs every day, you just might know her. Because Swistle writes like her very life depends upon it. Wit, eloquence, dry humor, and insight spill out of every sentence in her blog. And she has five [...]
You hussies, you
Posted in Social Media on January 11, 2009 | Leave a Comment »
I had a funny email from my pal Dan Weinreb. He went to submit a Grommet idea from the submission form on our site. He pointed out a strange bit of copy writing I never caught. You see, we tried to be helpful on that form by telling people what kind of categories of Grommets [...]
Bruce Nussbaum says Innovation is Dead
Posted in Design, Social Media, tagged Bruce Nussbaum, BusinessWeek, Frank Comes on January 4, 2009 | 2 Comments »
Bruce Nussbaum is the Design/Innovation guru at BusinessWeek. He doesn’t know me from a hole in the wall, but way back in the ’80′s, I sent Bruce and his fellow editors frequent letters (snail mail, no less) exhorting them to start covering Design. I even sent them fully written articles encouraging them to steal my [...]
There is a method to our madness
Posted in Design, e-commerce, Social Media, tagged Bicycle-kicking Jesus, Deb Colburn, Jeff Weeks, Joel Garcia, Mean and Wroughten, NOMAD boutique, We are Fishermen on January 3, 2009 | Leave a Comment »
One of our clear goals at Daily Grommet is to inspire a “Huh??” reaction to some of our product stories. Like, “Did those Grommet guys just lose the plot?” So we deliberately seek out some non-mainstream ideas. Things that would find a very narrow commercial reception. Why? Because it’s fun, sure. But also because our [...]
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